The Four Functions Of Management - 1314 Words

Group Summary Group 4 (Gerwyn Pascual, Mary Jo Morgan, Greg Palmer, Wesley Quash, Michael Royster) Liberty University Introduction Managers are integral to the success of an organization because they are responsible for using both human and other resources to achieve goals effectively and efficiently. (Satterlee, 2013). This paper combines the three concepts that Group 4 have considered most important. It primarily highlights the four functions of management; planning, leading, organizing, and controlling. Secondly, it discusses the characteristics of a successful manager. Finally, relates the necessary skills for a competent manager; technical skills, human skills, and conceptual skills. Group Consensus The first of the three most important concepts are the Four Functions of Management. Under this concept the four functions of management contain four objectives which are leading, planning, organizing and controlling. Under leading, leading deals with motivating employees, directing the activities of subordinates, and selecting the most effective forms of communicating- across all levels of an organization. Leading also entails resolving conflict. (Saterlee, p.4, 2013). Leaders and leading require skills that some people can be born with while others will have to learn throughout careers they go through. Under planning, an organization can use this concept because planning is the development of goals, which lead to the development of an overall strategy for achievingShow MoreRelatedThe Four Functions of Management946 Words   |  4 PagesThere are four functions of management that allow any organization to handle the tactical, planned and set decisions. The four basic functions of management are planning, organizing, leading, and controlling. The four basic functions of management are just to have a controlled plan over the preventive measure. The functions of management define the process of management as diverse from accounting, finance, marketing, and other business functions. These functions provide a useful way of classifyingRead MoreThe Four Function of Management1063 Words   |  5 PagesAbstract I will be providing an overview of the four functions of management and how it relates to the agency I am currently employed with, the South Carolina Department of Health and Environmental Control (SC DHEC). Based on what I have read in Management: The New Competitive Landscape (2004) I find that my agency is typical in many ways. We have multiple layers of management: 1. SC DHEC Director a. Assistant Agency Director i. Region 1 Health Director 1. Region 1 Administrator a. RegionRead MoreThe Four Functions Of Management969 Words   |  4 PagesThe four functions of management can be a vital roadmap in developing a quality structure in which to succeed. Most of us are pursuing a greater interest, whether it be education, a trip or perhaps some other type of leadership role in their lives. The purpose of these interests is usually for self-improvement. These choices will involve some type of planning, organization, leading and of course some type of control (Bateman Snell, 2013). Our ability to succeed in these tasks can depend on ourRead MoreFour Functions of Management990 Words   |  4 PagesRunning head: FUNCTIONS OF MANAGEMENT Functions of Management Functions of Management Week one of University of Phoenix course, bachelor of science in human services (BSHS) 330, Management Theory, Practice and Application, introduces the topics for weeks two through five by providing an overview of the functions of management. The functions being studied in BSHS 330 are planning, organizing, leading, and controlling. Definitions of these four functions will be discussed and relevance ofRead MoreFour Functions of Management1069 Words   |  5 PagesThere are four functions that a manager must be able to do in order to run a successful company; planning, organizing, leading, and controlling. Each of these elements is equally important. If even one of these elements is looked over the management process is incomplete and a mangers effectiveness and efficiency will diminish. The business world of today is drastically different than that of years before, most importantly because of the advancements of technology. Even though the daily tasks thatRead MoreThe Four Function s of Management1661 Words   |  7 PagesThe Four Functions of Management Management is the process of working with other and capital to achieve organizational goals. Also management is defining as creative problem solving. This creative problem solving is accomplished through the four functions of management: planning, organizing, leading and controlling. The intended result is the use of an organization s resources in a way that finish its mission and objectives. Every good manager, supervisor or leader does those tings both effectivelyRead MoreFour Function of Management3027 Words   |  13 PagesAssignment 2: The effects of internal and external factors on four functions of management Introduction: In the world of management, there are many internal and external factors that affect the effectiveness and efficiency of management. For a management job, a manager has missions to deal with the following functions: Planning, organizing, influencing, and controlling. Hence, it is crucial for any managers to understand those factors clearly and comprehensively to conduct their jobs with expectedRead MoreFour Principles Of Management : The Four Functions Of Management937 Words   |  4 Pages The Four Functions of Management There are four functions of management: planning, organizing, leading and controlling. The four basic principles of management found in all businesses and corporations. Management is a process designed to achieve an organizations objectives by using its resources effectively and efficiently in a changing environment. Planning the process of determining the organizations objectives and deciding how to accomplish them. The planning of a business includesRead More4 Four Functions of Management1180 Words   |  5 PagesManagement Four Functions Rosa L. Flores University of Phoenix Management: Theory, Practice, and Application/ Mgt 330 Kennett Baca December 20, 2008 Management Four Functions This paper will define the four basic functions of management; planning, organizing, leading, and controlling. This paper will also describe how these were applied in my worksplace. Management definitively has more functions than just the four mentioned above. The four that will be discussed in this paper are the fourRead More The Four Functions of Management Essay1566 Words   |  7 PagesThe Four Functions of Management One would be amazed to hear that 48 million customers are served everyday in 119 countries at a McDonald?s and as of 2004 there were 31,561 system-wide restaurants (2005 fact sheet). Being enrolled in a management course, one automatically begins to think about how many managers there must be in place to manage all those locations. Though McDonald?s is a franchise and all restaurants are individually owned, the four functions of management are still important

KKK Not a Fringe Movement Essay - 2219 Words

After the Civil War was over it was nearly impossible for many of the Southerners to go back to their lives. They no longer had slaves, their family and friends were killed, and their homes and land were destroyed. The state government no longer existed and northern soldiers were now in charge. The whites’ right to vote was gone, and it instead was given to the uneducated former slaves. Six white men met on Christmas Eve, 1865, in Pulaski, near the Alabama border of Tennessee to form a club which would help support the former Confederate soldiers after the restless days of the Civil War and to have fun. They made white ghost like costumes that covered everything but their eyes, nose, mouth and hands. They began referring to their secret†¦show more content†¦Although the Klan was not common in large cities, the tidewater and costal areas, or the delta and black-belt areas, it was active in all states to some degree. nbsp;nbsp;nbsp;nbsp;nbsp;As the membership of the Ku Klux Klan began to soar the ideas and the goals of the Klan changed. The KKK originally was only against blacks and black defenders. But they later become defenders of conservative protestant denominations. The Klan believed that the whites were the superior race; they both feared and hated Jews, Catholics, immigrants, and African Americans. The KKK claimed to fight lawlessness and immortality such as; gambling, prostitution, homosexuality, and miscegenation. It portrayed itself as the champion of religion and morality. The Klan’s vowed goals were to protect God, country, house, womanhood, the south, but most importantly white supremacy. nbsp;nbsp;nbsp;nbsp;nbsp;The increase in membership and the change in the beliefs of the Klan led also to an increase in violence. It was no longer enough to just scare the people that the Klansmen were trying to control. The common practice of dressing in costumes and riding to the homes of black families and asking for water, ceased to be enough. The riders used to be able to scare the blacks by pretending to drink several well buckets of water. But in fact they were actually pouring the water through a tube andShow MoreRelatedThe Klan s Organized Terrorism1114 Words   |  5 PagesThe Ku Klux Klan had three eras, an era ends when the Ku Klux Klan movement dies out or they loss the need for it. Each era may have its own intentions or what their main goal is, but white supremacy is still their goal just trying to accomplish it in different ways, while also opposing thing that may go against their moral code, like gay marriage. The Ku Klux Klan is an origination focused on having wh ite supremacy, it has existed for many years and has had three eras, it is most known for its actRead MoreThe Rise and Fall of the Ku Klux Klan in the 1920 Essay1558 Words   |  7 Pages The Ku Klux Klan had risen in the 1920s due to political encouragement through the movie, The Birth of a Nation, Prohibition, and political leaders. The Birth of A Nation by David W. Griffith had glorified the Ku Klux Klan. The movie portrays the KKK in such a way as Morrison explainsâ€Å"†¦The Rebirth of a Nation, in dubious tribune to D.W Griffith’s hugely successful 1915 film. In the film, as in Clansman, the novel on which it is based, the need to protect white women from the sexual threat posedRead MoreThe Ku Klux Klan And The Civil War1186 Words   |  5 PagesYes: Shawn Lay rejects the view of the Ku Klux Klan (KKK) as a radical fringe group comprised of marginal men and instead characterizes the KKK of the 1920s as a mainstream, grassroots organization that promoted traditio nal values of law, order, and social morality that appealed to Americans across the nation. No: Thomas Pegram, on the other hand, recognizes that Klansmen were often average members of their communities, but this did not prevent most Americans from denouncing the organization’s commitmentRead MoreThe Kkk Klan Klux Klan1860 Words   |  8 Pageswhen things started to get bad. The social impact of the Klan was tremendous. The Klan spread like wild fire. It went beyond Tennessee and included mayors, judges, and sheriffs. They murdered African American politicians and political leaders. The KKK tortured these poor African Americans. The Klan lynched, beat, whipped, and murdered hundred of thousands of people. They made them scared but no one was safe. The Klan believed that the African Americans should have no freedom and have no say in governmentRead More Profile of a Hate Crime Offender Essay1614 Words   |  7 Pagesworkplace, neighborhood, or physical well-being. On occasion, hate crimes go beyond what their perpetrators consider reaction, at least in the narrow sense. Mission hate-crime offenders are likely to join an organized group such as the KKK or the White Aryan Resistance. Mission hate offenses are not nearly as common as the other types of hate crimes. The statement is consistent with recent estimates that no more than 5 percent of all hate crimes in the United States involveRead MoreThe Birth of Heroes and the Rise of Filipino Nationalism12139 Words   |  49 Pageswere not levied upon the traders and there was limited state interference. However, the place is small and congested. Newly converted traders, like Domingo, had limited commercial success there, if at all. Domingo decided to migrate to the outer fringes of the regime. He chose Binan, a town in Laguna, which has a bustling community of Sangleys. Sangleys founded the area shortly after the brutal massacre in 1602. When they fled Manila away from the knives of Sinophobic Spaniards, they saw LagunaRead MoreMedicare Policy Analysis447966 Words   |  1792 Pagesfollowing new 12 subparagraph: 13 ‘‘(HH) mental health counselor services (as de- 14 fined in subsection (kkk)(1));’’. 15 (2) DEFINITION.—Section 1861 of the Social 16 Security Act (42 U.S.C. 1395x), as previously 17 amended, is amended by adding at the end the fol- 18 lowing new subsection: 19 20 ‘‘Mental Health Counselor Services ‘‘(kkk)(1) The term ‘mental health counselor services’ 21 means services performed by a mental health counselor (as 22 defined

Daily Dairy Free Essays

First day back at placement after Easter Holiday, I greeted children in to class as their parents dropped them in to class in the morning. Straight away children where learning through play. My morning duty was to supervise children and play with them. We will write a custom essay sample on Daily Dairy or any similar topic only for you Order Now There was Lego, foam on a table, a table with sand and toys set out for the children. Girl A speaks Bengali at the moment learning to speak English. But she said whistle in Bengali as she was pouring sand through a windmill toy. Girl B described the foam as â€Å"sticky† as she was touching the foam. Girl A said â€Å"let’s play with water! †, again she said that in Bengali. So I helped her and translated in Bengali for her to repeat after me and say, â€Å"Let’s†¦ play†¦ with†¦ water! † She attempted and said, â€Å"play†¦ with†¦ water! † I then praised her and said, â€Å"Well done! † While Girl A, B, C D where playing with fishes in the water bath they were seeing who catches how many fishes. So I instructed them to take turns and count how many they caught in their nets. After play I assisted Girl B to wash her hands making sure the water was not to hot and that she rinsed all the foam off her hands. Then I instructed her to dry her hands with the towel. At morning play, I was with a group of children. I pointed out to them as we were admiring the sun that the clouds where moving. So I instructed them to steady their eyes on the clouds and watch how slowly the clouds move. After break was numeracy time. The children where divided in three groups in different areas f the class room. One of the teachers had to go to the loo so she left me with her group and instructed me to sing â€Å"five little ducks† with them which they enjoyed as I exaggerated my hand gestures. After the teacher came back she did a sharing and counting activity using bears/animals a container. Boy A understands more about equableness than the other children in his group. After group activity children had phonics time with the whole class just before lunch. They where sounding out the first letter of their names. E. g. â€Å"T†¦ T†¦ Tahmina† and then deciding whether it was a bouncy or stretchy sound. â€Å"T†¦ T†¦ is a bouncy sound† During phonics another teacher called me over and instructed me to set the construction play table outside ready for lunch play. So I chose a box full of Interstars and tipped the lot on the table outside in the nursery playground. Then Miss put out costumes in a corner for the children to express themselves as different characters. I believe this is a great way to build their confidence. Before lunch I supervised children to wash there hands and dry them. Also I was mopping the floor regularly for the children’s safety in case they slipped because water was being sprinkled on the floor. At the lunch hall, I asked the children what they would like to eat giving them a choice of, tuna rap or chicken. Then I gave the children a slice of bread and some salad, bearing in mind there was a child allergic to bread on my table. As well as working 1:1 with Girl A helping her eat cause she was getting bored I also helped other children cut their chicken into small pieces making it easy for them to eat and pick up. During lunch play I was instructed by the teacher to water the plants with the children which I very much enjoyed with the children as they enjoyed the activity to. I didn’t experience any difficulties during that particular activity, but if there were any concerns or problems I would have asked any of the teachers for advice and support. How to cite Daily Dairy, Papers

Accountant in Business Servitization Transformation

Question: Describe about the Servitization transformation for drivers, benefit and barriers? Answer: Introduction British Airways (BA), started its operation on 1/8/1972 is the largest airline in respect to fleet size in United Kingdom (Britishairways.com 2016). This article discusses on the Market segmentation, Pestle Analysis, Porters 5- Forces and the Critical Success Factors used by British Airways. Marketing Segmentation of airline industry has increased due to intense competitions; the positioning of BA is analyzed with respect to other airlines. PESTEL Analysis analyzed the macro-economic analysis of BA, while five porters model analyzed the competitive environment in which BA functions. Doing the Critical Success Factors Analysis, we came to know about the factors that determines the success aspects of BA. The internal strategy of BA includes increasing the number of fleets, showing presence in major global cities, meeting customer needs, and improving margins through revenue streams. An in depth study is made to research, analyze and obtain the results of the above findings and comparis on is made of BA with other competitors. External environment as at 2014 Market Segmentation: According to Budd et al. 2013, segmentation means dividing the market into different layers as per the needs and requirements of company and BA has segmented the market into segment marketing, niche marketing and mass marketing. Marketing form where customers are grouped as the common aspects and needs is called a Segment Marketing and this is a very common and popular type of marketing form used in BA. Niche marketing is restricted to a small group of customers hose needs are very much different from the mass, like providing private jets to the wealthy customers. Mass marketing is a cost effective way of selling to the customers but fails to cater to the unique need of customers, like developing a single flight package for the customers. Pestle Analysis Item Analysis Political The government and political instability have a negative impact on the airlines and passengers takes alternative mode of transports. Example: In the 2013-14, Thai Political Crisis, BA cancelled many flights in south-east Asia. Economic Due to low consumer demand and high economic volatility, ticket sales of BA decreased, also affecting the share price. Example: Global recession had tremendous impact on the airline industry and the rise in oil and commodities prices reduced the profitability of BA. Socio-Cultural The company has the habit of maintaining the socio- cultural aspect while conducting business. Apart from being a customer friendly company, this company has goodwill of providing different types of food as per taste and preference of customer boarding domestic and international flights. Example: The company provides special food items as per food habits and religion of people. Technological Advanced websites for booking tickets have kept the company miles ahead from the competitors. Self check-in facilities at Heathrow airport and provision of autopilot mode in the flights creates immense customer satisfaction. Example: BA has both online and offline mode of ticket booking facilities which reflects fulfilling the requirements of both tech savvy and tech averse people. Environmental In the wake of recent rise in pollution level, customers are becoming increasingly environmental conscious and the competitors have become environmental friendly. Example: Constant emission check and replacement of obsolete parts Legal British Airways has to abide by the rules of Civil Aviation Authority leading to heavy administrative and legal costs. Example: The union of BA is very active, thus the company has to take care of consumer rights, employee rights. Table1 showing the PESTEL Analysis (Source: Yksel 2012). Porters 5 Forces: Competitive Rivalry: The number of Airlines Company has increased by 9% in 2014, as compared to previous years, which makes the sector very competitive. The intense competitions have compelled the companies to cut off work force and go low cost (Ghoneima and Kula 2013). The close competitors of British Airways are United Airlines, Lufthansa and Japan Airlines Company. With the companys capabilities to increase its market capacity in terms of flight count and customer, the present market share of the company is nearly about 57.2% (British Airways, 2016). Power of Suppliers: BA, have many suppliers for different products, namely fuels, catering or maintenance of aircrafts and this company cannot take the risks of low quality and escalation of costs due to change of maintenance suppliers. The above reasons compel this company to retain the existing suppliers and put focus on the quality (British Airways 2016). Buying Power: Purchasing power of the customers of Airline is very high, but due to the presence of many low budget airlines ticket pricing has become competitive. With the increase in the use of internet, customers can easily compare the prices of different airlines and choose accordingly the best suitable viable options. Threats of entry: Capital Requirement: The initial capital required for setting up an airline company is huge, which is not possible for any ordinary company to acquire thereby reducing the chances of entry of new participants. Brand Loyalty: It takes many years to build a brand and that many years to grow customer loyalty which is indeed difficult to develop. No new entrants will be able to build loyalty overnight, so the fear of building of brand loyalty by competitors is less. Threats of Substitutes: For inter country or inter continents journey, there is still no substitute for airline journey, but with the rise in technology, business travel has decreased significantly. Customers are using video conferencing and video technology solutions as a substitute to flight travel. Critical Success Factors: The CSF of BA can be broadly categorized into following heads: a) Financial b) Customer Loyalty c) Forming Partnership d) Strong Brand image e) Innovative Advertisements BA is able to properly hedge against fluctuating foreign currencies and oil prices, thus saving a good fortune and an additional reduction of 10% operating cycle through the economic cycle. According to Bilotkach and Hschelrath (2015), customer loyalty is gained through years of providing good service and honestly meeting the demands of the clients. BA does online surveys to check the acceptance of the brand in the competitive market and getting proper feedback from the willing customers, thus improving the services of BA in the process. BA strikes alliances with other service providers or other airlines, making long term contracts in an economical price and reducing competition in the process. This company has a very strong brand image in the market and BA is able to retain that brand image entirely during the process of its operation. Brand image brings in credibility in the minds of the customers and that spreads by the word of mouth publicity. Advertisement is a good source of ma rketing the brand and BA has successfully maintained the innovativeness of the ad campaigns making this brand visible to the common public (He, 2015). Internal Strategy of BA Porters general strategy Strategy Explanations Cost leadership strategy British Airways has two franchise partners, Sun-Air and Comair and they have acquired British Midland Limited in 2012. This acquisition has improved the financial performance as they can operate in 20 new routes from Heathrow. Differentiation Strategy British Airways has many scheduled premium global airlines and has full service global airline operations. They have global world class cargo service in combination with planned passenger service. Focus Strategy British Airways is a global brand but the major chunk of the revenues comes from United Kingdom alone. This company is expanding their fleet base across pan united kingdom and starting various budget airlines to cater to the needs of growing middle class. Table 2 showing the Internal Strategy (Source: Ghoneima and Kula 2013). Activities and Resources of British Airways Value Chain: According to Lee et al. (2014), Inbound Logistics, operations, outbound logistics, marketing and sales and Post sales services consists of Value Chain Analysis. British Airways maintains ongoing relationships with sophisticated system for stock control and professional training institutes and suppliers of various services thus strengthening the inbound logistics. BA offers the customers increased security for their luggage, quick check in services and basic services like ticket booking both online and offline making operations a competitive advantage of BA. This company provides mind blowing customer services to the passengers in different airports in which BA operates. This company provides marketing activities not only to customers but to stakeholders of the company like creditors, debtors, suppliers and senior management allocates a large portion of budget in the marketing allocation services. Post sales services includes taking care of the products that are already sold, taking c are of customer grievances, installation of towers and maintaining communication with the customers at a regular interval and taking feedback from them (Baines and Shi 2014). This company has a good resource base in the form of efficient and trained employees, long term contracts with the suppliers. The VRIO analysis is presented below: VRIO Analysis Valuable Brand loyalty, strong market presence in the United Kingdom is a valuable asset of BA. Rare Punctuality, consistently good customer service are a rarity in the airlines industry and that too for more than three decades. Inimitable The strategy and the innovativeness that BA has is unparallel and inimitable. Organized BA is organized in the customer handling, taking customer grievances and other client related matters. Table 3 showing the VRIO analysis (Source: Ghoneima and Kula2013) Culture of the Company: According to Yong et al. 2014, the culture of BA is well appreciated and well accepted across all levels of employees due to favorable work environment. The culture of the company can be classified into following categories: Doing things properly, keeping promises, finding solutions and treating everyone as an individual are the culture that is followed at this company. BA believes working in a coherent and timely manner and sticking to the objectives and values of the company. Loyalty is build not overnight but after years of keeping promises and trust, thus making brand BA one of the leading players in the airline space. In this competitive era, businesses face nee and unknown obstacles the solution of which is to be found out only through innovative thinking and positive attitude of the company. BA put emphasis on innovation and technology and put a lion share of the revenue in the innovation projects Yong et al. 2014, respect and loyalty are the key drivers of any business toward s achieving organizational goals and BA treats everyone equally, heather employees or customers. Treating everyone as an individual is a key culture of the BA and this company totally abides by it britishairways.com (2016). Stakeholders of the company: Power Matrix Analysis of British Airways: Chart showing the stakeholders of the company (Source: Grundy and Moxon 2013). Minimal effort: BA maintains the policy of applying minimal effort to the small customers and small shareholders. Small customers include passengers of economy class and not so frequent flyer and small shareholders include persons who have a small stake of about 1-2 % in this company (British Airways 2016). Keep informed: BA follows the policy of keeping informed to the employees, various environmental groups and local communities. Employees are the key players of driving the corporations towards achieving organizational goals and for keeping up the image of brand BA so they need to be informed about any sort of changes or implementation of policies, regulations and amendments. Keeping the environmental groups satisfied and intimidating them about any ne improvements is important because of the rising level of pollutions and implementations of ne rules and regulations (Yksel 2012). Keep satisfied: BA implements this policy in case of institutional investors and local planning authorities. Local Authorities gives permission to operate in their area of jurisdiction and other ground clearings are made by the local authorities and they have an upper hand in the operations of the airlines. Institutional Investors includes insurance, hedge funds, endowments and mutual funds. They invest a lot of money in this company and are useful to the company when the company faces financial problems (Grundy 2013). Key Players: Key players include major customers, media or the central government. Big clients play a major role in revenue generation of this company and maintain an image in the bigger space and they belong to the higher class of the society. Media can make or break a brand, so they play a major role in the running of the company. If the media is not satisfied for any reason it will be a serious problem for British Airways. Government in the centre is the ultimate decision maker of any sort so if the central government is not with the company, it ill be not possible for the company to operate (British Airways 2016). Competitors: Emirates, Jet Airways, Virgin Atlantic Airways Analysis British Airways Fleets- 290 Destinations 180 Subsidiaries- 3 Virgin Atlantic Fleets- 40 Destinations 31 Subsidiaries - 0 Jet Airways Fleets- 116 Destinations- 74 Subsidiaries- 2 Emirates Fleets- 234 Destinations- 164 Subsidiaries- 4 Table 4 showing the analysis with the competitors (Source: Lange et al. 2015). Conclusion: After undertaking the above study it can be concluded that British Airways caters to the various need of the area of operations and of the various agencies like employees, local bodies, premium clients, and media and government bodies. BA has a highly satisfied base of employees and clients with a strong brand presence in the airline industry. This company is constantly innovating themselves with advertisements and technological up gradation and recently made an alliance with an airlines company which has saved BA of millions of dollars and also helped to expand in the new territories. Services and logistics facilities provided by BA are world class, thus making this company the number 1 brand in U.K. Key drivers of change and implications: a) Financial : BA has maintained a strong financial output throughout the tenure of operations and even posted profit during the global recession (2008-09), when majority of the Airlines posted loss. (Annual Report, 2014). This Company is able to invest in the future success of the business and reward the shareholder in the form of dividends and this company considers operating margin as the main way of measuring the financial performance of the company. b) Customers: BA conducts surveys at a regular interval to get customer recommendations and continuously improves on the feedback provided by the customers, thus making BA one of the most preferred choices of the customers. Recommendation feedback process helps to increase the client base of BA and positively affects the future profitability of the company. c) Operations: Departure punctuality is the main focused area right now and punctuality ensures the smooth operations of other processes thus having a positive effect on the customer service as well. Punctuality helps the process of recommendation smooth thus increasing the client base and increasing the profitability of the company. d) Employees: BA has started the Employee Involvement Index, and found that the employees are committed to organizational goals and values and they welcome change and are willing to improve the customer service of this company. The surveys are conducted by independent outside agencies which ensures transparency and good quality of the survey conducted. References Baines, T. and Shi, V.G., 2014. Servitization transformation: drivers, benefit and barriers. Bilotkach, V. and Hschelrath, K., 2015. Balancing competition and cooperation: Evidence from transatlantic airline markets.ZEW-Centre for European Economic Research Discussion Paper, (15-059). Book Flights, Holidays Check In Online | British Airways. (2016). [online] Britishairways.com. Available at: https://www.britishairways.com/travel/home/public/en_in [Accessed 5 Mar. 2016]. Browning, T.R. and Ramasesh, R.V., 2015. Reducing unwelcome surprises in project management.MIT Sloan Management Review,56(3), p.53. Budd, L., Griggs, S. and Howarth, D., 2013. Sustainable Aviation Futures: Crises, Contested Realities and Prospects for Change. InSustainable Aviation Futures(pp. 3-35). Emerald Group Publishing Bingley, UK. Ghoneima, A. and Kula, K., 2013. Accuracy and reliability of cone-beam computed tomography for airway volume Grundy, M. and Moxon, R., 2013. The effectiveness of airline crisis management on brand protection: A case study of British Airways.Journal of Air Transport Management,28, pp.55-61. He, Z., 2015, August. External Environment Analysis of Commercial-use drones. In2015-1st International Symposium on Social Science. Atlantis Press. Kapogiannis, G., Gaterell, M. and Oulasoglou, E., 2015. Identifying Uncertainties Toward Sustainable Projects.Procedia Engineering,118, pp.1077-1085. Lange, K., Geppert, M., Sakaà ¢Ã¢â€š ¬Ã‚ Helmhout, A. and Beckerà ¢Ã¢â€š ¬Ã‚ Ritterspach, F., 2015. Changing Business Models and Employee Representation in the Airline Industry: A Comparison of British Airways and Deutsche Lufthansa.British Journal of Management,26(3), pp.388-407.e analysis.The European Journal of Orthodontics,35(2), pp.256-261. Lee, B.L. and Worthington, A.C., 2014. Technical efficiency of mainstream airlines and low-cost carriers: New evidence using bootstrap data envelopment analysis truncated regression.Journal of Air Transport Management,38, pp.15-20. Lin, C., Tsai, H.L., Wu, Y.J. and Kiang, M., 2012. A fuzzy quantitative VRIO-based framework for evaluating organizational activities.Management Decision,50(8), pp.1396-1411. Sarina, T. and Lansbury, R.D., 2013. Flying high and low? Strategic choice and employment relations in Qantas and Jetstar.Asia Pacific Journal of Human Resources,51(4), pp.437-453. Simo, J. and Diaz, P., 2013. An extended VRIO model as a framework for sustainable tourism planning: a review.Tourism as a Tool for Development,4, p.71. Stuart, H.J., 2013. Positioning the corporate brand as sustainable: Leadership de rigueur.Journal of Brand Management,20(9), pp.793-799. Taylor, A., Pitfield, D. and Budd, L., 2013. An empirical investigation into the changing visual identity of full service and low cost carriers, 2000 vs. 2012.Journal of Airline and Airport Management,3(1), pp.1-17. Yong, L.C., Pinkerton, L.E., Yiin, J.H., Anderson, J.L. and Deddens, J.A., 2014. Mortality among a cohort of US commercial airline cockpit crew.American journal of industrial medicine,57(8), pp.906-914. Yksel, I., 2012. Developing a multi-criteria decision making model for PESTEL analysis.International Journal of Business and Management,7(24), p.52.